ISSN: 2169-0286
+44 1478 350008
Karam MG
The Higher Institute of Tourism and Hotels in Alexandria,
Egypt
Research Article
The Impact of Strategic Planning on Crisis Management Styles in the 5-Star Hotels
Author(s): Karam MGKaram MG
This study investigates crisis management styles (escaping, confrontation, cooperation and containment) and their relationship to strategic planning processes in the 5-star hotels. The study used descriptive analytical method with qualitative and quantitative approaches. 190 self-administered e-mail questionnaires are sent to all the general managers at the Egyptian five-star hotels. The results indicated that there is a statistically significant correlation and effect relationship between strategic planning processes and crisis management styles, which was negative between strategic planning and escape, and is positive between strategic planning, and confrontation, cooperation and containment. The findings implied the significance role of strategic planning in times of crises to improve hotels’ ability to survive and thrive in a crisis. Manager who actively exercises strategic .. View More»
DOI:
10.4172/2169-0286.1000171