Travel in India: International Advertising Programme for Promoting Multi-Dimensional Tourism in India

Irfan M^1* and Yadav AK²

¹Department of Business Administration, DDU Gorakhpur University, Gorakhpur, Uttar Pradesh, India

²Department of Commerce, DDU Gorakhpur University, Gorakhpur, Uttar Pradesh, India

^*Corresponding Author: Irfan M, Research Scholar, Department of Business Administration, DDU Gorakhpur University, Gorakhpur, Uttar Pradesh, India, Tel: 09369022036 Email: