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Journal of Tourism & Hospitality

Journal of Tourism & Hospitality
Open Access

ISSN: 2167-0269

+44 1300 500008

Tack Hoogn Cheong

Publications
  • Research Article
    Personalised Travel Services: an Exploratory Study in Singapore Context
    Author(s): Abhishek Bhati, Jaclyn Chang, Kanwaljit Kaur and Tack Hoogn CheongAbhishek Bhati, Jaclyn Chang, Kanwaljit Kaur and Tack Hoogn Cheong

    The aims of the study were to explore the demand for personalised travel services within the affluent customer segment of the outbound travelers in Singapore. The study uncovers the desired service attributes of same consumer segment. The paper begins with a general and broad overview of the travel and tourism industry worldwide and in the Asia Pacific region specifically in Singapore. The international tourism and hospitality sector has grown rapidly over the last ten years and according to the United Nations World Tourism Organization (UNWTO), international tourist arrivals in 2012 grew to 980 million. Similarly, there has been an increase in outbound travels in Singapore. This growth has been fuelled by the economic growth that Singapore has experienced over the years. The study surveys the current literature to provide data to show the growth of outbound travel from Singapore and .. View More»
    DOI: 10.4172/2167-0269.1000113

    Abstract PDF

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