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Global Journal of Commerce & Management Perspective
Open Access

ISSN: 2319-7285

+44 1300 500008

Abstract

An Empirical Study on the Customers Opinion towards Mobile Banking

M.Umrez, K. Jyothi and D.Haseena

After Internet Banking, Mobile Banking or M-Banking has become the buzz word in the industry. The study has been conducted to investigate the perception of customer on different services of mobile banking. A self-administrated questionnaire had been developed and distributed among the respondents. Out of the 100 questionnaires, only 72 useable questionnaires were returned, yielding a response rate of 72 percent. The respondents’ opinion is analyzed under different factors of adopting mobile banking such as Performance Risk, time taken, Trust, Convenience, ease to use, security and relative Advantage.

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