Promotion of Prescription Drugs and Its Impact on Physician's Choice Behavior

May Alowi^* and Yusuf Kani

Department of Buisness and Marketing, University of Medical Science and Technology, Khartoum, Sudan

^*Corresponding Author: Dr. May Alowi, Department of Buisness and Marketing, Faculty of Buisness Administration, University of Medical Science and Technology, Khartoum, Sudan, Tel: 00249912318168 Email: