ISSN: 2332-0761
In the 21st century, politics and media are deeply intertwined, each shaping and responding to the other in a continuous cycle. This relationship—commonly referred to as media politics—plays a vital role in modern governance, public opinion, and democratic discourse. Through television broadcasts, newspaper columns, online platforms, and social media feeds, political messages are crafted, delivered, and debated in real-time. The influence of media on political processes—and vice versa—has never been more pronounced or more complex. Media politics encompasses how political actors use media to communicate, how media frames political events, and how public perceptions are shaped through this interaction. It is a dynamic field that affects election outcomes, policy debates, leadership images, and the overall health of democratic systems.
Published Date: 2025-03-03; Received Date: 2025-01-31